Hawaii Business Meeting, Events & Travel Planning Guide
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Reinvigorate your business by going back to basics.
We are living in a time where the email has replaced the phone call, and the videoconference has replaced the meeting. No longer do we walk down the hall to talk with someone face-to-face. Instead, we email and text to get right to the point and move on. After all, this is the most efficient way. Or is it?
According to a study published in the scholarly journal Management Science, videoconferencing often forces participants to face an increased number of challenges compared to face-to-face meetings. These challenges actually detract from the main purpose of the meeting. These include identifying the person speaking, coordinating eye contact, figuring out when it is one’s time to speak, and adjusting conversational pace.
The authors of the study examined a seminar of medical professionals to compare face-to-face and video conferencing. They found that those who attended the videoconference were more swayed by the speaker’s likability than by the substance of the argument. In the face-to-face seminar, the opposite held true.
So if your company is considering resuming or expanding off-site meetings and events this year, take a look at what industry experts are saying are the trends in the market and what plans they have for 2012.
What does this mean? It means that face-to-face meetings are not dead. What it also tells us is that while videoconferencing may help to lower costs in the short-term, it is not a perfect substitute for meeting and speaking with others in person. Not only do face-to-face meetings cut down on technical challenges within a meeting, but they also open up opportunities for picking up nonverbal cues. They allow us to get to know one another in ways the videoconference cannot allow.
In many ways, face-to-face encounters are more important today than they were in the past. Savvy business owners recognize this importance and are planning more meetings and events every day. So it should come as no surprise that employment of meeting, convention and event planners is actually expected to grow by 44 percent from 2010 to 2020, according to the Bureau of Labor Statistics, which is well above all occupations’ average growth.
While some businesses have chosen to go with the videoconference bandwagon, those in the know have bucked the trend and recognized the value of professionally planned meetings. These meetings and events speak volumes to both your clients and your team. Not only does this tell them that you are willing to put in the extra effort for them, but it also allows them to concentrate on the matter at hand. Whether it is a seminar, a planning session, or a celebration, the industry experts here offer their advice for how to get it done right.
go! Hawaii’s Low Fare Airline
When it comes to business, meetings come with the job, no matter the industry. In fact, according to Verizon Conferencing, busy professionals attend more than 60 meetings per month. And while videoconferencing services continue to surge in popularity, there is no substitute for in-person communication. Flexibility and efficiency are non-negotiable traits for a professional’s travel resource. Meetings get rescheduled, and relocated. Luckily, Hawaii’s business professionals have an airline they can turn to that recognizes their unique needs.
go! provides convenient and affordable all-jet services from Honolulu, Kahului, Kona, Hilo and Lihue. Although both professional and leisure travelers can appreciate go!’s service, the airline has made efforts to tailor certain aspects to business travelers.
Jonathan Ornstein, chairman and CEO of go!’s parent company, Mesa Air Group.
“go! saw a need for businesses to be able to have flexible booking options,” says Jonathan Ornstein, chairman and CEO of go!’s parent company, Mesa Air Group. “We offer customers open seating and accessible parking in the interisland terminal.”
Business travelers can also enjoy a variety of other perks.
“Corporate customers receive special, all-inclusive business fares, waived checked bags, first change fee waived, and the true warmth of island-style hospitality when flying go!” Ornstein says.
Further demonstrating their understanding of the business traveler, go! has made a point to provide set corporate fares that don’t fluctuate with the competition.
“Businesses need to be able to budget for the year and plan for trips in advance,” Ornstein says. “They also need flexible options for parking and the ability to change flight information quickly without incurring a penalty.”
In 2012, go! turned to the Internet and social media to better communicate with and serve its customers.
“The iflygo.com website makes it faster and more convenient for customers to book tickets online, 24 hours a day,” Ornstein says. “We also launched a popular Facebook page, which engages fans on go!’s services, fare sales, contests, community outreach and general information about Hawaii.”
And while go! may come off as all business, they strive to encompass the Aloha spirit for which the islands are known. They support a number of local nonprofit organizations including Shriner’s Hospital, Hospice Hawaii, the Kapiolani Medical Center for Women and Children, and the American Heart Association, among many others. But the most impactful way they serve is by offering fair pricing and exceptional service.
“We are dedicated to providing kama’aina with a low-fare option and all-jet services to the state’s largest hubs,” Ornstein says.
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