October 2011

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SmallBiz

Understand Your Customers by Using Market Research What do you really know about your customers? by Dennis Hollier October 2011 5 Steps to Social Media Success Get the most out of Facebook, Twitter, Yelp, Google and Foursquare. by Janel Lubanski October 2011 Ask SmallBiz: Insurance Coverage How much business income insurance coverage do I need? by Calvin Hiraoka, Senior VP and Chief Underwriting Officer for First Insurance Company of Hawaii October 2011 Lessons Learned: Expanding in the Pacific Lyon Associates, Inc. is a Honolulu-based, father-and-son engineering firm with projects from Micronesia to Bahrain. by Jerry Burris October 2011