Small Business

Innovation: Wearable Ads

Wish you could afford to run commercials promoting your company and products all day long? Now you can with Pacific Digital Signs’ sexy new Digital Nametag. “This will definitely stop people in their tracks and deliver a perfect message every…

Social Media Can Wreck Your Career

Comedian Gilbert Gottfried is the latest celebrity to be fired over social media, because of callous tweets about the devastating tsunami in Japan. In February, Rep. Chris Lee, R-N.Y., resigned from the U.S. House of Representatives after stories emerged that…

Businesses Support Public Schools

The new track at Lahainaluna High School on Maui, along with the field and turf, have been made possible because of millions of dollars worth of in-kind and cash donations by Maui businesses and residents. Additional changes are coming in…

Hopes & Dreams

Moderator Steve Petranik, editor of Hawaii Business Yu-Hsuan “Anthia” Chen, 25  Born: Taiwan MBA: HPU, marketing Plans after graduation: Start career in Hawaii, then return to Taiwan to help father’s business Maria Goto, 26  Born: Honolulu MBA: UH, general Plans…

Tattoo Legend

If you want Mike Ledger to create your next tattoo, get in line. He is booked for the next two years, with a waiting list. His elaborate tattoos can take months and many repeat visits to complete, but his fans…

5 steps to marketing in Japan

The Japanese love all things Hawaiian – from hula to music to fashion – which makes Japan an attractive market for Hawaii companies. But Japan is a complex business environment. “That means a company must be serious about wanting to…

Launching a Business Group

As Kakaako transforms from an industrial area into a work-play-and-live neighborhood, small business owners saw the need for a cohesive business organization in which they could network and promote themselves. Spearheaded by Susan Snyder, an aesthetician who opened Susan Snyder…

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Categories: Small Business