Companies love social media because they can be inexpensive ways to reach lots of customers. But, companies worry about social media because they have little control over what others say about them. In fact, one of the biggest concerns companies…
If you’ve heard about the social-media site Pinterest but are wondering if it’s worth your time, consider these statistics from the social marketing company Piqora: The average order value generated by Pinterest is $169, compared to $95 for Facebook and $71 for Twitter. That makes Pinterest…
It may seem incongruent to have a smartphone app about ancient Hawaiian fishponds. But, if you think about it, both apps and fishponds are technological achievements of their time. Marrying them makes it easier for people to learn about an ancient…
If you’re a fan of outdoor magazines with beautiful photography, check out unrealhawaii.com, a website that takes you on Hawaii’s edgiest natural adventures with a nod toward conservation. David Chatsuthiphan says he started the site in 2010 to provide information…
PHOTOS BY RAE HUO It's hard to avoid baseball metaphors when talking about Hawaiian Telcom. Five years ago, faced with three straight quarters of losses, crippling debt and imminent bankruptcy, the century-old local telephone monopoly appeared to be down…
Many of us love our tablets for writing, drawing, emailing and Web browsing, and often want to add a keyboard or even a stylus. Nimblstand is a clever way of combining all three: an Apple wireless keyboard and a Wacom Bamboo styluswhile cradling a tablet…
Collin Kobayashi plans to make a paddleboard with his 3D printer. Some people, including his wife, may chuckle at the idea, but the president and chief 3D officer of 3D Innovations LLC has the expertise and technology to do it. He’s already…
Faced with a problem that’s literally out of this world, scientists went looking for a solution on an isolated part of Mauna Loa. Astronauts who eat the same freeze-dried and dehydrated options day after day tend to suffer from “menu…
Around 4 most mornings, I wake up and switch on my laptop. The first site I click is PacIOOS.org, an interactive and informative website that gives me all the real-time information I need to decide which surfboard to take to the beach that morning or whether I should stay in…
