Business & Industry

Good Value for Your Donations?

Major nonprofits rarely put paid staff on street corners to ask for donations and recruit members. So when Hawaii Business staff kept seeing youthful Greenpeace employees around Oahu asking passersby for donations, we wanted to know: Is this a cost-effective…

Connectivity Lessons

John Adversalo and his staff at Architects Pacific sometimes work late into the night or on weekends. He needed a way to get quick answers in the least obtrusive way possible, so he equipped everyone with Apple’s smartphone. HB: Why…

Hawaii’s Tech Industry After Act 221

Watching the death of Act 221 was like watching the Superferry ordeal unravel all over again,” says attorney Jay Fidell, president of ThinkTech Hawaii. “Why this state continues to oppose progress and kill measures that so many people and businesses will benefit from…

5 steps to Writing a Press Release

Many small businesses don’t have the budget to hire a marketing firm to disseminate information about new products, special promotions or upcoming events, so it’s important to know how to get the word out when you are your marketing team.…

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Categories: Business & Industry