Nonprofit

Dual Mission

You and I are part of Abilities Unlimited’s mission to empower individuals with disabilities. “We could have a really, really ready client, but, if the rest of the community – specifically employers – don’t buy into what we’re doing, then…

Cause Marketing

I’m hearing a lot of buzz about cause marketing. How do I get my small business started on it? Cause marketing aligns a brand with a cause in the community, such as sustainability, helping children or homelessness. When executed strategically,…

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Categories: Nonprofit